The Village Gift
The Village Gift is a boutique gift-giving service based in Wanaka, NZ. Beautifully put-together and 100% local, the business creates thoughtfully curated gift boxes that are full of goodies made with love by the best artisans and craftspeople in the area.
It was important to highlight the handmade aspect of the business’s offering through the brand’s visual language. We created a logo lockup with handdrawn lettering and graphic elements with an ink-print/rubber stamp aesthetic reminiscent of the airmail stamps covering gifts sent via the post, to give the brand a sense of rustic authenticity and highlight the thoughtful focus of the giftboxes people can’t wait to give.
What we did
Concepts and idea generation